Here in this video we see a social experiment undertaken by JoeySalads that is done in a tasteful and tactful way – but nonetheless underscores the immense and very real danger of leaving children unattended in a car (or indeed anywhere, anytime).

Anyone can imagine or perhaps even see a social experiment from afar and say ‘oh yeah, that’d be bad’. JoeySalads seeks to go one better; actually seeking out volunteers to sit and stay in a hot car for ten minutes to simulate the experience of what it would be like for a poor child in the same situation. It is a difficult watch, but alongside being sure to have instilled a lastly memory and note of caution in those who did the experiment; it also makes for an important watch.