In 2013, Pomona ‘Rosea’ Lakes created a photo of a woman in a skirt that assigns an adjective to her, depending on the length of her skirt. Lakes says she was inspired to create the piece when she was looking at a graduated cylinder in a science class stating, “[I wanted to] take the idea of impersonal, supposedly objective, measurement of things and put it on something that we do measure, but we don’t talk about,” she said. “We measure women the same way we measure water in cylinders, but no one says it because it’s mean.”

via Huffington Post – #1#2artnet.com

Pomona “Rosea” Lakes, “Judgements

Recently, her photo has again become viral, when Theresa Wlokka and Frida Regenheim, two German students at the Miami Ad School in Hamburg, extended Lakes’ metaphor by creating similar photos for necklines and heel heights. Though they have credited a Swiss non-profit organization, Terre Des Femmes, for the campaign, the organization cites they were unaware of the students’ work.

Suffice to say, the question of plagiarism has been disputed. In fact, a similar idea was seen on a pair of stockings as early as 2010.

Regardless, all these images convey a power message; that it’s wrong to judge the character of a woman, based on her hemline.